Piloting the future of mobility with Toyota

As part of Toyota's push into holistic mobility services, the international auto giant looked to Norway when they wanted to develop and test a pilot for the new global service, called Kinto Flex.

Category→ 
Technology 
Work→ 
UI, UX, service design, visual design
Awards→ 
TBA 
Client→ 
Toyota, iMove

Bleed was responsible for service design, UX and UI in the development, helping create a functionally frictionless service, and visually both user-centric and on-brand.

Based on the Kinto identity, Bleed developed a holistic user experience, expanding the brand's design system to envelope the critical touchpoints. Creating both a visually pleasing user journey, but also exaggerating and clarifying the taxonomy of the service.

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mobile
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desktop
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