Fragrance is the relationship between you and your mind, you and other people, you and this world. It is the life that you lead in your head. With this in mind, the two founders of Bleed, Dag Laska and Svein Haakon Lia, started making perfume.
Born at Bleed, the Son Venïn is a creative outlet, using our years of experience and fascination with the power of fragrance to build our own international perfume brand.
Conceptually the fragrances are inspired by olfactory memories from Scandinavian and continental heritage, making intimate unisex perfumes.
In 2020 Son Venïn won gold in the independent category in Art and Olfaction Awards in LA for Posthume.
Son Venïn is now available at high-end perfume stores worldwide, from Tokyo to New York, and has been spun out of Bleed as its own company run by Dag Laska.
Check out sonvenin.com
Colour photos Simen Øvergaard.
B/W photos by Pernille Sandberg